Social media marketing is of increasing importance to most businesses and organisations. This course covers the concepts and application of social media marketing and will equip you with the skills to plan and implement a successful social media marketing strategy.

An internet enabled device, a writing pad with a pen (to take notes) and a PushCV account.

On completion of this course, you would have learned the basics of how how social media is applied to marketing, corporate branding, social media campaigns and within organizations to support engagement, retention and corporate communication.